August 27, 2014
Is Fee-For-Service Dentistry Becoming Extinct?
Depends… I think it needs to be a personal and conscious decision for every practice owner.
There are some folks who are doing their Chicken Little best to convince everyone that the sky is falling, however, I believe there will always be multiple business models that can and will support successful practice. Not all patients have the same needs, wants and values toward dentistry. Multiple practice models can and should exist to best serve all patients.
Continue reading for my full post as I join fellow Academy of Dental Management Consultants’ thought-leaders in sharing my opinion on page 4 in the link below http://bit.ly/1ARe14q of this post from PracticeManagement.DentalProductsReport.com/
The keys to success are clarity and focus: identify your chosen model, make certain that your team understands your philosophy and your passion and has the communication skills to create and sustain success in your chosen model of practice.
Private, fee-for-service dentistry requires a relentless dedication to delivering a superior experience for your patients and your team. Those who maintain a business as usual approach to fee-for-service dentistry will find themselves competing with corporate and PPO practices, and struggling. Private, Fee-for-service practices can’t compete on price. It’s that simple.
You can’t be everyone’s dentist. It’s your call. Differentiate, Communicate and Thrive.
May 5, 2014
Ethical Sales and Communication with our patients is one of the core values of the best dental practices I work with. Clear communication remains the most challenge aspect of both personal and business relationship growth. Dental Practice Report published our article The Importance of Creating and Building Relationships with the Dental Patient. Dr. Erin Elliott and I discuss the relationship rules that apply to our personal and professional communication:
- People choose other people they like and trust
- The best way to know what someone wants is to ask
- Don’t make assumptions or you may believe them to be true
- If you don’t like the answers you’re getting, ask better questions
- There’s never a second chance to make a great first impression
- If someone does not weigh in on a decision, they cannot truly buy into it
Here’s the link: Read my full article on the importance of creating & building a relationship with the dental patient published on Dental Products Report
May 13, 2013
Ginny Hegarty Morning Huddle Video
About 10 years ago I saw a pattern developing around team meetings. One practice after another seemed to be having what I called “Team Meeting Déjà Vu.” The team and doctors would joke and say “Can’t we just shuffle last year’s meeting agendas and reuse them again this year? After all, it seems like we just keep revisiting the same problems, we never really solve anything. I’ll bet many of you can relate to that feeling.
To be clear, these were not mediocre or even average practice, they were highly successful practices like many of you, trying to figure out how to get to that next level of success. They were basically putting band-aids on problems, quick fixes that would last for a couple of weeks or months and then old habits would reemerge. This “déjà vu” or inability to come together to create long-term solutions creates roadblocks that will affect morale and profitability & hold you back.
This is the first of my Morning Huddle Videos for Dental Products Report. View the video for a few quick ideas to shake things up and avoid Team Meeting Deja Vu
March 22, 2013
I was thrilled to be invited to participate in Dental Products Report‘s Morning Huddle eNewsletter. We recorded a series of videos that will be shared with the DPR audience. DPR’s Editor-in-Chief Thais Carter coordinated the video shoot. Topics included: Let’s Talk About… The Heart of the Matter, The Power of Focus, Energy Breeds Resuls, Team Meetings, Success in Difficult Conversations and Breakthrough Communication Success. I’m excited for the series launch and to hear your feedback and best take aways
DPR Editor-in-Chief Thais Carter with Ginny Hegarty